manga

Uses & Gratifications of Boys‘ Love Manga – Fujoshi in Japan and Germany

Presentation at the workshop “Glocal Polemics of ‘Boys Love’ [BL]: Production, Circulation, Censorship” at Oita University, 2011/01/22-23.
A presentation of my research on the use of boys’ love (BL) manga. Based on an interactionist perspective that builds on theories of media gratification, entertainment and emotions, my research focuses on the “how” of the usage and understands media preferences (including BL) as arising from historical, biographical and situational contexts.